Today, when it comes to decision-making in the commercial real estate industry, you’re only as good as the data you use to inform your decisions.
As the use of CRE data has spread more widely across all parts of the industry, it is less about simply using data and more about what data you’re using. Without the right sources fueling your revenue-generating decisions, you may find yourself falling behind your competitors.
In this article, we’re going to show you the best commercial real estate data sources to use, regardless of your industry and specific industry needs.
- Reonomy as a Data Source
- Property Data Sources
- Ownership Data Sources
- Sales Data Sources
- Mortgage and Lender Data Sources
Commercial Real Estate Data Sources
In most cases, CRE professionals will use a variety of sources to build their internal databases. For each industry, however, the sources they use to stock these databases can vary.
How, exactly? Well, CRE investors and sales brokers need market and property sales data across a variety of asset types. Debt brokers and lenders, on the other hand, need sources for mortgage and lender data. Construction, repair, roofers, and solar installers will need building, lot, and sales data for a variety of asset types—the list goes on.
On top of that, essentially all CRE professionals will be looking for ownership data on the properties they’re looking to buy, sell, or service.
Whether your data need is for sales, debt, building and lot, ownership data, or all of the above, you can find your most needed CRE data sources below.
Reonomy As a Data Source
There’s really only one commercial real estate software that can supply you with data on properties, property sales, owners, mortgages, building and lot information, and comps in every market nationwide. That source is Reonomy.
Reonomy, the market’s leading provider of property intelligence, harnesses data on more than 50 million off market commercial properties across the country. Using powerful technology, these properties can be easily searched via our web application.
What property intelligence does Reonomy include? From building and lot details to tax records, industry professionals of all kinds have everything they need to unlock the full universe of prospects more strategically to win more business.
50 million properties is a lot of properties to sort through.
From there, you can access a wide range of data points on any individual commercial property in your preferred market. Building-level data includes building size, year built, year renovated, total number of units (plus how many units are commercial/residential), and building area.
Lot data includes asset type, lot size (in both square feet and acres), zoning, census tract, and whether the lot is in an Opportunity Zone. You’ll also be able to see the municipality that a property lies within along with its legal description.
So, maybe you’re a contractor that specializes in historic home renovations. Using Reonomy’s robust building and lot details, you could confirm when a prospective property was built to suss out if it’s a viable lead.
CRE professionals across the board know how difficult it is to get in touch with accurate property owners. Using Reonomy, you can also access ownership data to fuel your outreach.
You can either identify new properties and their owners or find and validate the owners of a property that you already have in your internal database.
What does this data look like? Ownership data on Reonomy includes the reported owner of a property—whether that owner is an LLC or individual. You can also find the individuals associated with any property-owning LLC, along with their phone number, email, and mailing address.
Reonomy can match ownership to the property data that already exists in your database. This in-depth ownership data allows you to not just identify owners, but to identify people and their contact details.
Property Sales Data
With over 20 million sales records, Reonomy is also the best source for property sales data and CRE comps.
Search for properties based on most recent sale dates and amounts. See the sales history on any property, including the recorded date, buyer, and seller attached to each transaction.
One use case might be for investors looking for properties that are likely to sell soon. Using sales data, you can make inferences on the likelihood of whether or not an owner might be interested in striking a deal.
Whatever the case may be, Reonomy’s sales data can help you better understand market trends and bolster your existing depth of property data,
Mortgage and Lender Data
Along with sales history, Reonomy data includes the current and past mortgage information attached to a commercial property.
Mortgage data available through Reonomy includes mortgage amounts, origination and maturity dates, interest rates, current and past lenders, and whether or not a property has entered pre-foreclosure.
With full sales and debt history data, you can fill your existing database with an all-encompassing transactional overview of any one property.
While this information might appear exclusively helpful to a select group of CRE professionals., their use cases transcend across industries.
For example, access to current occupants doesn’t just benefit tenant representatives. Investors and developers looking to expand their retail portfolios, brokers looking for new clients, and even service providers, like roofers and HVAC professionals, can leverage tenant intel to fuel stronger prospecting.
Similarly, access to Reonomy’s tax data, like current tax amounts, assessed land values and year-over-year changes in tax amounts, can help an array of professionals better understand opportunities at stake.
Property Data Sources
While Reonomy provides property, ownership, and transactional data all at-once, there are a number of other CRE data sources that can lead you to long-lasting success when combined in the right fashion.
Below, see the best sources to use when looking specifically for property data.
CoreLogic serves as a great example of another overarching commercial property data source. They have property transaction histories, MLS data, valuations, market-wide data, and mortgage information for both commercial and residential properties.
CoreLogic has more than 26 million securitized and non-securitized U.S. commercial properties in their database, including more than 5 million improved properties and 19 million undeveloped-land records.
BuildFax is a property data source that offers industry analysis of commercial and residential construction activities across the United States. This includes property conditions and property history data—from construction history, to roofing, electrical, and plumbing history.
They have over 23 billion data points on commercial and residential properties in the United States.
For contractors and building service providers, BuildFax can be a great tool to pair with Reonomy to stay ahead of local trends, learn about properties, and quickly access owner contact information.
Ownership Data Sources
While Reonomy offers property and ownership data side-by-side, another source you can turn to for ownership data is your local public records.
Visiting the tax assessor’s office in-person is becoming an outdated action. Thankfully, many public records websites now offer search portals to find properties and their ownership information online.
You can search public records by address to find local ownership data on any commercial property. You can either use an address you’re already familiar with, or find the addresses of targeted properties through your Reonomy prospecting efforts.
Public ownership records can also be used to double-check ownership information that you’ve gathered from another source.
Take ACRIS and HCAD, for example. These two sources allow you to search by address, or in the case of ACRIS, for specific property documents. You can find sales records for commercial properties to see ownership data, and when the property changed hands.
Sales Data Sources
As we touched on above, public records also serve as a great source of property sales data. Again, in using ACRIS and HCAD as examples, you can easily access the sales records of any commercial property in your market.
Simply find your local source of commercial property sales records and begin searching. Once you’ve identified a worthy resource, you can begin filling your existing database with property sales data.
Mortgage and Lender Data Sources
For lending companies and individuals, it’s crucial to have data sources for all-things mortgage and lender-related.
While CoreLogic and Reonomy serve as perhaps the best examples of mortgage data sources, you can again turn to public records to find the deeds and any liens on commercial properties.
As mentioned earlier, sites like ACRIS let you search for properties “by document.” In their search platform, you can search for a variety of mortgage and lender-related documents.
Compiling and Integrating CRE Data
It’s always important to look for sources that allow for data to easily be integrated into your existing systems, as the CRE data sources you choose will be heavily influenced by the database you already have in-place.
Public records will often have the most accurate information on the market, but can be difficult to integrate, given the lack of data report availability.
All Reonomy property intelligence can be exported and integrated into essentially any existing database. From custom data reports to lead list exports, all the data you find using Reonomy can easily be turned into a CSV file and implanted into the program of your choice. This can help you expand and enrich your existing database, increasing the depth and breadth of property and ownership coverage.
Whatever your data needs are on properties, owners, and transactions, Reonomy is the all-in-one source for every industry need.